1. Introduction
Welcome to EntecLeadAI("Company", "we", "our", or "us"). EntecLeadAI operates a state-of-the-art enterprise Software-as-a-Service (SaaS) platform designed for real estate agencies, sales organizations, and enterprise businesses. Our platform delivers automated lead capture, artificial intelligence (AI) qualification, automated scheduling, and multi-channel CRM integration.
This Privacy Policy outlines how EntecLeadAI collects, uses, processes, stores, and protects personal and business information when you use our website at https://www.entecleadai.com, our enterprise application, or integrate your accounts with third-party platforms including Meta (Facebook & Instagram), WhatsApp Business API, Google Services (Google Ads & OAuth), and connected CRM systems.
By accessing or using EntecLeadAI, connecting your Meta Business accounts, or utilizing our automated lead qualification tools, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy.
2. Information We Collect
To provide our automated CRM, lead qualification, and multi-channel synchronization services, EntecLeadAI collects necessary personal data and technical information. We adhere strictly to the principle of data minimization—collecting only what is strictly required to fulfill our operational and agreement obligations.
A. Account & Organization Information
B. Meta & Social Media Integrations (Facebook & Instagram)
C. Google Ads & Third-Party Platform Data
D. Technical, Device & Analytics Information
3. Facebook & Meta Permissions
EntecLeadAI integrates with Meta Platforms via official Meta Graph APIs. When connecting your Facebook Page, Business Manager, or Lead Ad Forms, our application requests specific OAuth permissions. Below is an explicit breakdown of the permissions requested, why they are required, and how they are handled.
Allows EntecLeadAI to view your Business Manager assets, enumerate owned Facebook Pages, and identify associated Lead Gen Forms.
Grants EntecLeadAI access to retrieve the list of Facebook Pages that you manage or administer.
Enables EntecLeadAI to read Page engagement metrics, form subscriptions, and Page metadata required for lead processing.
Allows EntecLeadAI to fetch lead submissions generated via Facebook Lead Ads in real-time.
3B. Google Ads Data (Google API Services)
EntecLeadAI lets each user connect their own Google Ads account by signing in with Google (OAuth 2.0). Users never enter API keys or passwords into EntecLeadAI. This section explains exactly which Google user data we access, why, and how it is protected.
The only Google scope EntecLeadAI requests. With it we read: the Google Ads accounts you can access (account ID, name, currency, time zone), your campaigns (name, status and performance totals), your Lead Form assets, and the lead form submissions on the forms you choose (the answers people entered — typically name, phone number, email, city and your custom questions).
What we do not do with Google data
- We do not create, edit, pause or delete your ads, campaigns, budgets or lead forms.
- We do not sell Google user data, use it for advertising, or use it to build profiles unrelated to your leads.
- We do not use Google user data to train generalized artificial-intelligence or machine-learning models.
- We do not share it with anyone except the service providers that run EntecLeadAI for you (hosting on Amazon Web Services, and — only for leads you choose to contact on WhatsApp — Meta's WhatsApp Business Platform), or when the law requires it.
- People in our company cannot read it, except with your permission for support, for security investigations, or where the law requires it.
Storage, retention and deletion
Google access and refresh tokens are encrypted with AES-256-GCM and stored on our AWS servers in India (ap-south-1). They are only used to read your lead forms and submissions. Leads imported from Google Ads stay in your EntecLeadAI account until you delete them. When you disconnect a Google Ads account on the Google Ads page, its tokens are deleted at once and no further data is read. You can also remove EntecLeadAI's access at any time at myaccount.google.com/permissions. To have all Google-derived data deleted from our systems, use the data deletion page or email us (see Contact Information); we complete deletion within 30 days.
4. How We Use Your Information
We process collected data exclusively to deliver, maintain, optimize, and protect the EntecLeadAI SaaS platform. Key usage operational areas include:
- Enterprise CRM & Pipeline Management: Aggregating lead records from Facebook, Instagram, Google Ads, and manual entries into a centralized workspace dashboard.
- Real-Time Lead Synchronization: Instantly capturing incoming leads via webhooks and updating lead status, contact details, and custom field values.
- AI Qualification & Scoring: Processing lead parameters using trained AI algorithms to score purchase intent, extract client preferences, and assign leads to sales representatives.
- WhatsApp Business Automation: Triggering automated WhatsApp welcome messages, follow-up drip sequences, appointment reminders, and interactive chatbots.
- Campaign Management & Analytics: Tracking ad campaign conversion rates, cost-per-lead metrics, lead source attribution, and generating executive reports.
- System Notifications & Security Alerts: Sending transactional emails, login verifications, password reset links, and workspace activity alerts.
5. Third Party Services & Integrations
EntecLeadAI connects with trusted third-party platforms to execute multi-channel marketing workflows. We share data with third parties only to the extent necessary to perform integration services under strict confidentiality and privacy agreements.
| Service Provider | Integration Type | Data Shared / Retrieved | Privacy Policy Link |
|---|---|---|---|
| Meta Platforms Inc. | Facebook Lead Ads & Pages | Lead Form Submissions, Page Tokens, Business IDs | Meta Privacy Policy |
| Instagram (Meta) | Instagram Professional Accounts | Profile IDs, Webhooks, Direct Messages | Instagram Policy |
| WhatsApp Business | WhatsApp Cloud API | Phone Numbers, Messaging Templates, Chat Logs | WhatsApp Policy |
| Google LLC | Google Ads & Google OAuth | OAuth sign-in, Google Ads accounts, lead forms and lead form submissions (read-only) | Google Privacy |
| Amazon Web Services (AWS) | Infrastructure & Database | Encrypted Application Databases, Backups | AWS Privacy |
6. Data Storage & Encryption Architecture
Data security is at the core of EntecLeadAI's architecture. All customer data, connected asset tokens, and lead records are securely stored using industry-leading infrastructure standards:
7. Enterprise Data Security & Isolation
EntecLeadAI enforces rigorous logical and physical security controls to guarantee enterprise tenant isolation:
- Workspace & Company Isolation: Logical database boundary segregation prevents any cross-workspace or cross-tenant data leakage. Users access only authorized workspace data.
- Role-Based Access Control (RBAC): Fine-grained permissions (Owner, Admin, Manager, Agent) restricting user actions and visibility within each enterprise workspace.
- System Audit Logs: Immutable log records tracking user logins, Meta token updates, lead data modifications, and deletion requests for compliance auditing.
- Continuous Vulnerability Monitoring: Regular dependency scans, automated security patches, and network intrusion prevention systems.
8. Cookies & Tracking Technologies
EntecLeadAI uses essential and functional cookies to deliver a seamless web experience. Cookies are small text files stored on your browser when visiting our platform.
You can manage or disable non-essential cookies via your browser settings. Note that disabling essential cookies may impact platform functionality.
9. User Data Rights & Controls
In compliance with global data privacy regulations (GDPR, CCPA, CPRA), EntecLeadAI grants users full control over their personal and enterprise data:
10. Facebook Data Deletion Instructions
In compliance with Meta Platform Terms, EntecLeadAI provides a dedicated, direct self-service process for requesting the complete removal of connected Facebook and Meta user data.
If you wish to delete your connected Meta asset data, Page tokens, or lead form submissions retrieved from Facebook, you can initiate the request in two simple ways:
- Option 1: Direct In-App & Self-Service Deletion Page: Visit our official Data Deletion Portal at /data-deletion and enter your email or workspace ID to trigger an instant deletion workflow.
- Option 2: Meta App Settings Removal: Go to your Facebook Profile → Settings & Privacy → Settings → Apps and Websites → Find EntecLeadAI → Click Remove. You can also click View Removed Apps and click Send Request to request data deletion.
11. Children's Privacy Compliance
EntecLeadAI is an enterprise B2B SaaS platform intended solely for business professionals and commercial organizations. Our service is not directed to individuals under the age of 18 (or 16 in certain jurisdictions).
We do not knowingly collect or solicit personal data from children. If we become aware that a child under 18 has provided us with personal information, we will take immediate steps to delete such data from our databases and revoke active account access.
12. Changes & Updates to This Policy
We may update this Privacy Policy periodically to reflect enhancements to our AI CRM capabilities, changes in Meta or Google platform requirements, or evolving legal standards.
When material changes are made to this policy, we will update the "Last Updated" date at the top of this page and notify registered workspace administrators via email or an in-app system notification at least 30 days prior to effective implementation.
13. Contact Information
If you have any questions, concerns, or legal inquiries regarding this Privacy Policy, your data rights, or Meta App Review compliance, please contact our dedicated Data Protection & Legal team: